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Magellan SmartGPS Selected by Jaguar Land Rover as a Leading Navigation Application for InControl Apps Platform
mitac holdings corporation

Magellan demonstrating its SmartGPS Navigation software for Connected Car on Jaguar Land Rover InControl Apps Platform during International CES® in Las Vegas

January 6, 2015 – Las Vegas, NV – Magellan, a leader of innovative GPS devices and content services for vehicles, fitness, outdoor, and mobile navigation, announces at International CES® that its SmartGPS Navigation application has been selected by Jaguar Land Rover as one of the lead navigation applications for the automotive maker's InControl Apps platform. This partnership marks the first integration of Magellan's SmartGPS smartphone navigation application into an automotive OEM infotainment platform.

Magellan will be demonstrating its SmartGPS Navigation software on InControl Apps in its booth LVCC, South Hall 2-MP25441 during International CES.

The Magellan SmartGPS Apps for iOS and Android are an extension of Magellan's SmartGPS Eco cloud platform. The SmartGPS Eco cloud platform is built on a robust architecture supporting content aggregation, personalization and localized delivery. The Magellan SmartGPS Eco cloud platform is designed to integrate with connected car solutions requiring navigation with real time, personalized local content.

"Magellan is honored that its SmartGPS platform has been selected by a company as prestigious and well-known as Jaguar Land Rover to be one of its leading navigation solutions on InControl Apps," commented Stig Pedersen, associate vice president of product management at Magellan . "Our Magellan SmartGPS Eco aggregates and integrates unlimited content into a single stream, and delivered onto the navigation map, and into any standardized user interface. It is an excellent match with Jaguar Land Rover's heritage in premium automotive design and quality. Our partnership with Jaguar Land Rover allows us to integrate with a variety of vehicle types, from convertibles to luxury sedans to sport utility vehicles."

This complete navigation solution from Magellan provides InControl Apps with the following features and content presented with the navigation map:

  • Turn-by-Turn Navigation with Landmark Guidance – Voice-guided navigation using landmarks as a guide versus street names available with subscription.
  • Real Time IP Traffic-Drivers can navigate efficiently by checking their route for traffic conditions with turn-by-turn navigation subscription.
  • Yelp & Foursquare-Receive suggestions, reviews and tips for local businesses from Yelp and Foursquare, including restaurants and shops, and seamlessly navigate to those locations.
  • Social Media check-in-Drivers can check into their destination location on Yelp or Foursquare directly from the Magellan SmartGPS app.
  • Last Mile Navigation-Drivers enjoy seamless transfer of their navigation route from head unit to smartphone, to complete their journey on foot.

As a vehicle progresses on its route, the SmartGPS app accesses the cloud to deliver rich, location-relevant information in "squares" that are displayed on the vehicle touch screen When the user taps on a square, detailed profile information is displayed including the address, phone and any available special offers or consumer reviews, plus an icon to seamlessly start navigation to their selected destination.

"Magellan brings a new navigation experience to the InControl Apps portfolio, providing an outstanding premium navigation option for our North American customers," said Peter Virk, head of Connected Technologies and Apps at Jaguar Land Rover . "Its reputation as an industry pioneer and technology leader complements Jaguar Land Rover's world-class vehicles."

The Magellan SmartGPS smartphone app connects to the InControl platform via standard USB, safely putting display and control of the application onto the vehicle touch screen. It allows users to continue using their preferred Apps – such as the Magellan SmartGPS smartphone navigation application –in a way they are accustomed to without compromising safety.

The Magellan SmartGPS navigation application will be available for compatible Jaguar Land Rover vehicles beginning in 2015.

Pricing and Availability

The Magellan SmartGPS smartphone navigation application for compatible Jaguar Land Rover vehicles will be available in iOS and Android stores in Q1 2015. The Magellan SmartGPS Apps are free. The MSRP for a one-year subscription for in-app purchase for turn-by-turn navigation with IP traffic is $19.99, the MSRP for a three year subscription is $49.99.

About Magellan

Headquartered in Santa Clara, CA, MiTAC Digital Corporation, manufacturer of the Magellan brand of portable GPS navigation devices, is a wholly-owned subsidiary of MiTAC International Corporation. Magellan, the industry leader for innovative GPS navigation devices since 1986, globally markets award-winning products in multiple categories including auto, RV, commercial, outdoor, fitness and mobile. Continuing its spirit of innovation, Magellan is developing new cloud-based technologies, wearables, OEM and B-to-B solutions to meet the changing needs of today's consumers.

Follow Magellan on Facebook, Twitter, LinkedIn, and YouTube.

About Jaguar Land Rover

Jaguar Land Rover is the United Kingdom's largest automotive manufacturing business, built around two iconic British car brands:Land Rover, the world's leading manufacturer of premium all-wheel drive vehicles, and Jaguar, one of the world's premier luxury sports car marques. Under the ownership of Tata Motors, Limited, all of its cars are engineered and designed in Britain. It has invested billions of pounds in state-of-the-art production and research and development facilities. In fact, Jaguar Land Rover is the biggest UK investor in R&D in the manufacturing sector and in the global top 100 for R&D spending. Driving the business is a world-class team of 30,000 people globally. In addition, it supports more than 190,000 UK jobs through the supply chain, dealer network and wider economy.

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